Premium Promotional Campaign
A product launch email for Selvane skincare: art-directed hero, live-text headlines, bulletproof buttons and hybrid columns, with dark-mode styles built in. Scroll the email; it’s the real file.
Work
Everything here is live HTML you can inspect, not a flattened screenshot.
Production work · Enterprise employment
5 production builds from 3 campaigns, developed at Tamman Inc. for Bank of America’s home lending, home equity and Merrill investing programs. Shown with their source as portfolio copies.
Bank of America is not a Sendright client and did not hire Sendright Marketing. These portfolio copies are not live Bank of America communications.
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Campaigns & templates
Four working previews. Scroll the campaign, switch template modules off and on, change the subscriber, drag the viewport.
A product launch email for Selvane skincare: art-directed hero, live-text headlines, bulletproof buttons and hybrid columns, with dark-mode styles built in. Scroll the email; it’s the real file.
The Weekly Edit for Halden & Co.: one template, interchangeable blocks. Switch optional modules off and on: the layout closes up cleanly every time, which is what lets a team assemble new sends without a developer.
One template, three subscribers. Choose a profile to see the version the platform would render for them, and the conditional logic that decides it.
{% assign name = subscriber.first_name | default: "there" %}{% if subscriber.loyalty_tier == "gold" %} <h1>{{ name }}, meet your next bag.</h1> {% render 'points-bar', points: subscriber.points %} {% render 'picks', based_on: last_order.product %}{% elsif subscriber.orders_count == 0 %} <h1>Hi {{ name }}, let’s find your roast.</h1> {% render 'welcome-code' %}{% else %} <h1>Hi {{ name }}, we saved your usual.</h1> {% render 'reorder', product: last_order.product %}{% endif %} Other platforms express the same logic in their own templating languages.
Drag the viewport from a wide desktop pane down to a small phone. The email reflows at real widths in your browser: columns stack, type scales and buttons go full width at the breakpoint.
A browser preview at real widths. Email apps add their own quirks, which is why every project also gets a review in the clients that matter to it.
Email Production Lab
Pick a build, switch between desktop and mobile, preview its own dark-mode styles, outline each module and read the code behind it. The code checks run on the file in your browser; they aren’t email-client test results.
Light mode shows the email as authored. Open the HTML file (opens in a new tab)
Select a module to outline it in the email and read how it’s built.
Static code checks, run in your browser on this file just now. They inspect the HTML. They are not rendering tests in Outlook, Gmail or Apple Mail.
An illustration of the manual review steps on a client project. Not results for this file.
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